Nike earnings up on US boost but sales in Europe, Japan down at heel
Nike earnings up on US boost but sales in Europe, Japan down at heel
NIKE, the world’s largest athletics shoe company, reported better than expected third-quarter earnings as robust sales in its core US market helped offset challenges in Europe and Japan.
US sales rose 14 per cent to $US1.4 billion ($1.9 billion), spurred by demand for new footwear such as the $US160 Air Max 360 running shoe as well as the Air Jordan XXI and Kobe Bryant signature models.
While Nike is faring well in the US, it faces pressure in Europe and Japan.
Sales for Europe, the Middle East and Africa fell 5.2 per cent while revenues in the Asia-Pacific market rose 13 per cent.
In Europe, Nike has had to contend with a series of difficulties: the weak macro-economic environment, especially high unemployment in Germany and France, the shift among consumers and retailers to low-profile footwear, and fierce discounting of its products.
More: theaustralian.news.com.au
